When Bovespa falls…
October 6, 2008 11:29 am
categories:
Business, Technology, World
It seems that everybody is following the falling market trends…either my Itaú internet banking!
New ESPN Brasil website
August 4, 2008 7:27 pm
categories:
Business, Design & Marketing, Information Architecture, Usability
ESPN Brasil lauched it new website last week. Only today I took notice of that, reading Silvia Melo’s post about it.
Despite the new audacious interface design (I’m not pretty sure about it’s efficiency), the central question is that it lacks the basic: content. After the first impression, when you start to use it, there’s no new offer. Taking Google as a benchmark for user navigation behavior seems to me a little misconception. A so hidden navigation menu is a rupture that I’m not sure people are ready to face.
The new ESPN Brasil Homepage. Audacious interface design, but is it efficient?
An internal page, built upon searching a pre-configured tag. Impressive, but lacks rich related content
The only thing that seemed to me an interesting feature is the related content ‘mind mapped’ at the end of the page, with the related tags represented with photos. That’s a cool navigation system I would like to study more deeply to check it efficiency. Choosing Tags as a central navigation system without a semantic tool or controlled vocabulary to support it is quite a risk. Specially when you have a very poor relation between the items (volley has only three related terms).
The mind map navigation system for the topic Volley
And there are some implementation problems. As you try to break the tag search, you may reach a page that has no picture to illustrate it, and you get the content left miles away from the top of the page.
A fragile URL building rule system makes the page miss the opening background image
At the end, the new ESPN Brasil website intends to use a (somehow) new user interface design, but fails on offering clear navigational paths. Using search is not as fluid as pointing and clicking, and putting all the bets on related tags doesn’t guarantee a flow. Nice work, good experiment, but still with lot to be improved.
ICQ goes GTalk
March 19, 2008 4:12 pm
categories:
Business, cyberculture
Today I saw that the GTalk client that runs inside Gmail is now integrated with AIM. For those like me that comes from older times, this means that you can login with your ICQ number and talk with some other web dinosaur, although science tells us that they are extinct. I didn’t find how to do it on the Gtalk local client, hope that they launch an upgrade on that soon. That would be fun.
The Integrated GTalk + AIM (ICQ) service
Twitter, the earthquake, and the future of breaking news
February 27, 2008 10:35 am
categories:
Business, Technology, World, cyberculture
As I told before, Twitter is changing the concept of publishing breaking news. Today I read two good articles by Josh Catone about this that worth the reading:
Earthquake in UK? News Broken on Twitter
The Rise of Twitter as a Platform for Serious Discourse
CNN e You Tube e os debates das eleições americanas
November 27, 2007 4:09 pm
categories:
Business, Politics, Technology, World
A CNN está fazendo um projeto bem interessante na cobertura das eleições americanas, promovendo em parceria com o YouTube debates com a participação dos usuários. Funciona mais ou menos assim:
- Os usuários mandam videos com perguntas para os candidatos. Aqui entra o YouTube na história, servindo como ferramenta de upload e armazenamento de vídeos, além de ser o próprio canal de distribuição.
- Em uma determinada data, os candidatos respondem ao vivo às perguntas enviadas pelos internautas. Aqui é que entra a CNN, fazendo o broadcast do debate.
Tela principal do CNN / YouTube Debates
Amanhã vai rolar o debate dos candidatos republicanos. Até onde eu sei, é uma iniciativa inédita de uso do YouTube, que extrapola a idéia de vídeos colaborativos, colocando-o realmente como uma plataforma de vídeos na web. Até aí nada muito novo, mas o fato de ter uma grande corporação de mídia tradicional em uma parceria desse porte é que é o grande barato da coisa, reforçando o conceito de plataforma aberta.
Para aqueles que trabalham na indústria de mídia, é um evento imperdível. Acessem http://www.youtube.com/debates.
update de 28/11/2007
Vale ler a matéria CNN-YouTube Debate Producer Doubts the Wisdom of the Crowd da Wired que o Neumann mandou.
