Bruno Pinheiro

O Pio da Coruja

» 2008 » August

The outlaw army forces in Rio

August 13, 2008 6:38 pm


Exibir mapa ampliado

This map was produced by Fernando Gabeira’s (a Rio de Janeiro mayor candidate) campaign staff. It shows all the outlaw forces that actually run Rio de Janeiro. The government is just a pathetic figure that focus on other stupid things rather than trying to stop violence growth.

Want to come to Rio? Think twice before you do.

New ESPN Brasil website

August 4, 2008 7:27 pm

ESPN Brasil lauched it new website last week. Only today I took notice of that, reading Silvia Melo’s post about it.

Despite the new audacious interface design (I’m not pretty sure about it’s efficiency), the central question is that it lacks the basic: content. After the first impression, when you start to use it, there’s no new offer. Taking Google as a benchmark for user navigation behavior seems to me a little misconception. A so hidden navigation menu is a rupture that I’m not sure people are ready to face.

The new ESPN Brasil Homepage. Audacious interface design, but is it efficient?

An internal page, built upon searching a pre-configured tag. Impressive, but lacks rich related content

The only thing that seemed to me an interesting feature is the related content ‘mind mapped’ at the end of the page, with the related tags represented with photos. That’s a cool navigation system I would like to study more deeply to check it efficiency. Choosing Tags as a central navigation system without a semantic tool or controlled vocabulary to support it is quite a risk. Specially when you have a very poor relation between the items (volley has only three related terms).

The mind map navigation system for the topic Volley

And there are some implementation problems. As you try to break the tag search, you may reach a page that has no picture to illustrate it, and you get the content left miles away from the top of the page.

A fragile URL building rule system makes the page miss the opening background image

At the end, the new ESPN Brasil website intends to use a (somehow) new user interface design, but fails on offering clear navigational paths. Using search is not as fluid as pointing and clicking, and putting all the bets on related tags doesn’t guarantee a flow. Nice work, good experiment, but still with lot to be improved.

Contact info

contato@brunopinheiro.com.br
+55 21 91463921